Are you determined to lead your sales team to a level of success that exceeds expectations and outpaces the competition? Then it’s time to redefine your role as a sales manager by recasting yourself as a coach instead, as Jason explains in his recent column Big Builder. Read an excerpt below:

“Managers try to maintain the level of production they inherited. They study the playbook someone else has written and follow orders as best they can. Coaches rewrite the book, drawing on past successes without getting locked into trying to reproduce them and always searching for the next big idea no one has ever tried.”

CLICK HERE for more proven strategies from Jason on how to transform from a manager into a coach. After all, the best way to change performance results is to rewrite the playbook … so redefine your role and your entire team will reap the rewards.

Here’s to earning what you’re worth!

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JASON FORREST (two time Stevie Award winner – 2014 Silver Stevie Award for sales training program of the year, and 2013 Gold Stevie Award for sales training or education leader of the year) is an expert at creating high-performance sales organizations through sales training programs, management training programs, and cultural awareness training. He addresses beliefs (not just behaviors) to increase sales, develop leaders, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest believes in both the art and science of the sales process. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on beliefs, not just behaviors.

FORREST PERFORMANCE GROUP is a global leader and designer of corporate training programs, leadership training programs, and sales training programs. Forrest PG’s unique distinction and edge is its belief that true, permanent change begins from the top, transforms from the inside-out, and requires long-term coaching and accountability, rather than short-term training. Too many organizations are short-sighted regarding training and only provide one-day motivational events to entertain sales pros, giving them only short-term boosts in energy and temporary performance lifts. One-day events can be valuable for rejuvenating or jump-starting performance, but a complete training program with coaching along the way makes all of the difference. Increased sales, measurable ROI, accountability, tangible and relevant sales tools are just a few of the results of an FPG training program.

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