EARN LOYALTY FROM THE WEALTHIEST BUYERS

Ever wondered what approach to take with the wealthiest of home buyers who seemingly have it all? Though it may seem counterintuitive, not giving them what they want is actually the best approach of all, as Jason explains in a recent article REALTORMag online.

Read an excerpt below:

“The truth is what these buyers think they want and what they actually need are not the same. High-end buyers end up frustrated when they see their real estate professional as someone who simply takes their list of non-negotiables — what they want, their price range, and the features they need — and delivers a house that fits the bill. And if you see your role with high-end buyers in such oversimplified terms, you’ll end up frustrated, too.”

CLICK HERE to find out why leading the most demanding clients to the best solutions means speaking up and telling them what they need. By taking charge in your area of expertise, you will also demonstrate how invaluable you truly are.

Here’s to earning what you’re worth!

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JASON FORREST (Three time Stevie Award winner – 2016 Gold Stevie Award for Sales Coaching program of the year, 2014 Silver Stevie Award for sales training program of the year, and 2013 Gold Stevie Award for sales training or education leader of the year) is an expert at creating high-performance sales organizations through sales training programs, management training programs, and cultural awareness training. He addresses beliefs (not just behaviors) to increase sales, develop leaders, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest believes in both the art and science of the sales process. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on beliefs, not just behaviors.

 

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